Jusan Network developed the new ecommerce site of Ya En Tu Casa dedicated to the Andalusian flavors and tastes.
The case history today is dedicated to an interesting project that Jusan Network just completed. We are talking about the new ecommerce of Ya En Tu casa.
From Italy to Andalusia
Ya En Tu Casa was ideated by Diego and Claudia, an Italian couple who decided to move to the south of Spain, more precisely to Andalusia, to realize their dream. The choiced location was Vejer de la Frontera, one of the most beautiful villages in Spain. Here, Diego and Claudia opened a small shop selling local Andalusian products. A passion for local and quality products made them search for over a year and a half to find the best products that this region can offer. To raise awareness of the Andalusian delicacies also outside the boarders of the small village, Diego and Claudia decide to open an online shop:yaentucasa.com
The online shop
Thanks to the online shop Diego and Claudia have been able to make known the Andalucian products also beyond Spain. Due to this success and the positive feedback received, we decided to make the leap in quality by entrusting the Jusan Network for the restyling of the old ecommerce site.
In a first step the work of Jusan Network was based on four major steps:
- Listen to the requirements
- Brief to define and plan the actions to be taken
- Proposal of the possible solutions and comparison on the solution taken
- Sharing the strategy
After the listening phase, analysis and proposal of possible solutions, began the development work. The result is a beautiful website from an aesthetical point of view, in line with the image of Ya En Tu Casa and efficient from the technological point of view.
As you can see, the new ecommerce of Ya En Tu Casa is characterized by the prevalence of images that show the products, which are associated with the colors and the smells of this beautiful and sunny Spanish region. The images also improve the user experience of the site, helping users to navigate easily between the different categories of the site.
In order to simplify and improve the navigation between the different categories of products and between the various sections of the site and the organization of the website was also changed. The shop now proves to be more intuitive and consistent in all its different parts.
The Magazine
Parallel to the development of the online shop Ya En Tu Casa, Jusan Network has also produced the online shop magazine: El Magazine. Inside the blog, Diego and Claudia tell about their Spanish adventure, the places of Andalusia, the events and the latest news on Ya En Tu Casa products and the history of the producers. In addition, thanks to the collaboration of some foodbloggers some delicious recipes made with Andalucian products will be published.